St. Louis Cardinals Draft will be on two networks, all online
By Matt Graves
The St. Louis Cardinals will be picking 21st overall on June 10th in this year’s MLB Draft. For the first time, the draft will be shown on two networks.
This year’s MLB Draft has the chance to be one of the most unique (and fun) drafts that the St. Louis Cardinals have ever had.
Not even from the standpoint of draft picks or the players available. Every single aspect of the 2020 MLB Draft is going to be interesting. Given the current pandemic and break from baseball, the league has a chance to capitalize big time, if they play their cards right.
If you haven’t heard, the MLB Draft will be done virtually on June 10 and 11. The entire draft will just be five rounds and the Cardinals have a total of seven picks in those five rounds. Picking at 21, 57, 64, 71, 93, 121, 151 will give the team a great chance to capitalize on an extremely talented 2020 draft class.
Outside of the picks though, this will hopefully be the most-watched drafts in MLB history for three key reasons
The first reason is that this is likely is because baseball fans have been starved for live content for months. No games have been played since March and rosters have been frozen too. No trades, no games, nothing new. It’s been a wasteland of historical top 10s and other articles we keep dreaming up. It’ll be nice to have some fresh stuff to look at.
The second reason is that the draft is going to be carried on two different channels, rather than just one.
Historically, the draft has only ever been on MLB Network. This is going to be different and having it on ESPN will be an easy way to make new baseball fans, even if the MLB draft doesn’t have the same draw and immediate impact that the NBA and NFL drafts have.
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The third reason the draft will be watched is where the MLB has the opportunity to shine. The NFL draft in 2020 was their most-watched draft in history and let fans see a very different side of both the coaches and players.
The NFL sent out camera crews to all the big players and coaches’ houses to see them work as they went through the draft.
If the MLB doesn’t try and maximize their exposure in this environment where they will have almost zero competition, they will miss a huge chance to grow the game.
There’s no precedent of booing Rob Manfred (anyone wanna start it) or of him announcing each pick, but this is a great chance for the MLB to get creative with how they show Manfred.
If the MLB botches this or (true to form) shows no creativity, it’ll just be sad. Thankfully, there’s no way MLB leadership can take away the huge opportunity the Cards have with their seven picks this year.